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Sponsors Contact
Dr. Francesca Conte, President
This email address is being protected from spambots. You need JavaScript enabled to view it. P: (434) 218-0402
Press Contact
Alyssa Godesky, Director of Marketing & Operations
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2014 COURSE MAP NOW POSTED

The course is pending final Copper Mountain and US Forest Service approval

Please note: the start/finish location for the UROC 100K, Über Rock 50K and Cruxy Half Marathon will be Copper Mountain.  The course will consist of two 50K monster loops on Copper Mountain, summiting Copper Summit and Union Summit.  The course will be mostly single track and mountain roads.

Ultra Race of Champions Partners with NATHAN Sports

May 19th, 2014, Copper Mountain, CO- The Ultra Race of Champions (UROC) and NATHAN Sports have announced a partnership for 2014.  As a leader in the hydration category, NATHAN will provide support for the athletes at UROC to maximize their performance on race day.  UROC, now in its fourth running, has quickly become one of the most renowned races in the World.  Following its mission to create the Championship for the sport of ultra distance running and maintaining the inclusive quality of the sport, on September 6th UROC will welcome many of the best long distance runners in the sport alongside the citizen field.  The 2014 UROC will be held at Copper Mountain Ski Resort, Colorado, with a formidable mountain course and world-class start/finish location. 

“NATHAN is one of the most successful and detail-oriented brands on the market,” says Race Director James Gill III.  “We are very excited about this partnership, as it directly benefits the runners and hence the sport itself.  NATHAN products have been accompanying the sport for years, and the company knows how to innovate to stay on top of the latest research.  UROC and NATHAN share the ultimate goal to support and advance the sport and, because of that, I cannot think of a better partner.”

"All of us at NATHAN are excited to be involved in this great event,” says Brent Hollowell, Vice President of Marketing for Nathan Sports.  “With a history of great racing and new course worthy of the talent level that is competing at UROC, we can't think of a better platform to discuss the importance of a proper hydration plan to running performance.  What we love about ultrarunning is that it is one of the purest forms of competition where every single finish is hard-earned. It’s an honor for us to be able to support the athletes and the events that are helping to bring the sport to greater prominence. Certainly, UROC is at the head of that list and we’re really looking forward to the partnership.”  

NATHAN will also be present at the Champions’ Village, the Race Expo taking place on Friday and Saturday (September 5th and 6th) at the Burning Stones Plaza in Copper Mountain.  The race will cover 100 kilometers of some of the most spectacular mountain terrain covering many of the Copper Mountain trails and jeep roads and summiting Copper Peak and Union Peak.  The event also includes the Über Rock 50K and Cruxy Half Marathon. 

Registration for the Ultra Race of Champions and its sister races is now open at www.ultraroc.com.

About the Ultra Race of Champions

The Ultra Race of Champions is the Ultrarunning World Championship.  Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world.  The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Michael Wardian, Devon Yanko, Ian Sharman and Anna Frost.  www.ultraroc.com

About NATHAN

Driven by a keen understanding of athlete needs, NATHAN’s team of innovators sweat the details, because it’s the details that help athletes push their potential. As a market leader in groundbreaking Running Essentials™ products, NATHAN purposefully designs performance-driven gear that helps dedicated athletes run stronger and longer in 45 countries and counting.  NATHAN’s essential hydration, visibility, and performance offerings targeted to road warriors, ultrarunners, triathletes, couch to 5Ker’s, and every dedicated athlete in between, include industry-leading and best-selling hydration vests, belts, handhelds, bottles, running paks, active visibility and reflective vests, and other outdoor gear essentials, all designed for a life in motion. Run stronger and longer at NathanSports.com, Tweet us @NathanPerfGear, and like us on Facebook @Nathan Performance Gear.

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 12 years, Bad to the Bone Endurance Sports events have reflected owners James Gill and Francesca Conte decades-long knowledge and passion for running. www.badtothebone.biz

About Copper Mountain

Located only 75 miles from Denver, Copper Mountain is one of the premier ski resorts in Colorado.  The resort has 2,465 acres (10.0 km2) of in-bounds terrain under lease from the U.S. Forest Service, White River National Forest, Dillon Ranger District.  The resort opened in November 1972 and is now owned and operated by Powdr Corporation.  In February, 2009, Woodward Camp opened a 20,000-square-foot (1,900 m2) indoor ski and snowboard training facility dedicated to terrain park and pipe progression.  The resort recently became an official U.S. Ski Team downhill training venue, beginning with the 2011–2012 season. 

Sponsors should contact Francesca Conte at This email address is being protected from spambots. You need JavaScript enabled to view it.  

Ultra Race of Champions Enters Partnership with Copper Mountain Ski Resort

Copper Mountain, CO, February 24, 2014 – Bad to the Bone Endurance Sports is excited to announce it has reached a partnership agreement with Copper Mountain as the new host location for the Ultra Race of Champions (UROC). Copper Mountain will serve as the start and finish location for the Ultra Race of Champions 100K, Über Rock 50K, and Cruxy Half Marathon on September 6th, 2014. The new date allows participants and their families to enjoy all that Copper Mountain has to offer in its summer activities with the resort fully operational.

“The Ultra Race of Champions brings together many of the best elite ultrarunners in the world; however, we picked this location because it is also family friendly and will allow for a better race weekend experience for both elites and amateur runners alike” explains Alyssa Godesky, the Director of Marketing and Operations for Bad to the Bone. “Finding a location that allows for an epic course, ease of race logistics for participants and their crews, and provides racers with a family-friendly race village is not an easy task, but Copper Mountain fits the bill, hands down.”

As the perfect partner for UROC, Copper Mountain has a host of active and family friendly activities, including world-class lodging, restaurants and Woodward at Copper, the premier action sports training grounds.  “We are excited to showcase Copper Mountain and Summit County to the exceptional athletes that come from around the world to compete in this race” says Jesse True, VP of Marketing and Sales for Copper Mountain.

The 100K course plans to be an epic route that will take runners above 12,000 feet and to some of the most beautiful mountains in Summit County: it is now pending approval from the US Forest Service.

The Ultra Race of Champions is open to everyone.  Runners can sign up for the Ultra Race of Champions 100K and its two sister races, the Über Rock 50K and Cruxy Half Marathon at www.ultraroc.com.

Sponsors and media should contact Alyssa Godesky at This email address is being protected from spambots. You need JavaScript enabled to view it.

About Bad to the Bone Endurance Sports

As a leader in the event production business, Bad to the Bone Endurance Sports directs premiere road and trail events in some of the most iconic locations all over the United States.  Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 12 years, Bad to the Bone Endurance Sports events have reflected owners James Russell Gill III and Dr. Francesca Conte decades-long knowledge and passion for running. www.badtothebone.biz

About Copper Mountain

Located only 75 miles from Denver, Copper Mountain is one of the premier ski resorts in Colorado.  The resort has 2,465 acres (10.0 km2) of in-bounds terrain under lease from the U.S. Forest Service, White River National Forest, Dillon Ranger District.  The resort opened in November 1972 and is now owned and operated by Powdr Corporation.  In February, 2009, Woodward Camp opened a 20,000-square-foot (1,900 m2) indoor ski and snowboard training facility dedicated to terrain park and pipe progression.  The resort recently became an official U.S. Ski Team downhill training venue, beginning with the 2011–2012 season.

September 19th, 2013

The Ultra Race of Champions and ORAL I.V. Partner to Provide Runners with the Best Hydration Aid Product on the Market

VAIL, CO – September 19, 2013 - The Ultrarunning World Championship and the Ultra Race of Champions (UROC) have partnered with ORAL I.V. to provide runners with the best hydration aid product on the market. With this partnership, all runners participating in the event will have access to ORAL I.V. prior to the race and along the course. As the Ultrarunning World Championship, there is no better event for ORAL I.V. to make its debut into the long-distance running market.

"Running and competing at altitude can be very taxing, and dehydration is often a problem for many competitors," says James Gill, the Event Director. “With ORAL I.V. available pre-race and on the course, the competitors will have access to an innovative hydration aid for this challenging event. I am really looking forward to the athletes’ feedback, as this partnership highly benefits all the competitors coming to the championship.”

The race includes three events, the Ultra Race of Champions 100K, the Über Rock 50Kand Cruxy Half Marathon. The Ultra Race of Champions course will start on Main Street in Breckenridge, Colorado and finish in Vail Village, crossing several high mountain passes. The 50K and Half Marathon courses will take place on Vail Mountain. A pre-race hydration strategy utilizing ORAL I.V. and proper water consumption is an ideal way to combat the possibility of dehydration during the event. ORAL I.V. also comes packaged in individual vials, making it very lightweight and easy to carry on long runs.

"We are very excited about this partnership with the Ultrarunning World Championship,” says Sandy Moul, Director of Communications for ORAL I.V. “ORAL I.V. aids the hydration process for individuals committed to peak performance, so long-distance runners especially will benefit from adding the product to their hydration plan. ORAL I.V. does not contain sugars, stimulants or artificial ingredients, which is very important for health-conscious runners. With the Ultra Race of Champions and Ultrarunning World Championship, ORAL I.V. could not have found a more suitable partner to present our product to this market. We hope ORAL I.V. will help competitors go the extra mile on race day.”

The Ultra Race of Champions is set to take place September 28, 2013 in Vail, Colorado. The Ultrarunning World Championship is expecting the most competitive international field ever assembled. www.ultraroc.com

About the Ultra Race of Champions

The Ultra Race of Champions is The Ultrarunning World Championship. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Yanko, Ian Sharman and Anna Frost. The Ultra Race of Champions will also serve as the 2013 Skyrunner World Series Ultra Final. www.ultraroc.com

 

About ORAL I.V.

At ORAL I.V. ®, we are driven by a passion to help people perform at their highest levels. ORAL I.V. aids the hydration process for individuals who train hard, work hard and are committed to peak performance. A revolutionary hydration aid product, ORAL I.V. is based on a proprietary formula of crystalloid electrolytes and contains no sugars, stimulants or artificial ingredients. By using ORAL I.V.as a hydration aid along with water prior to and during activities of exertion, athletes can benefit from a game-changing approach to performance. www.oraliv.com

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 12 years, Bad to the Bone Endurance Sports events have reflected owners James Gill and Francesca Conte decades-long knowledge and passion for running. www.badtothebone.biz

September 9th, 2013

Ultra Race of Champions finds fitting partner in HOKA ONE ONE

Endurance Sportswire

SNEWS

September 9th, 2013, Vail, CO- The Ultrarunning World Championship, the Ultra Race of Champions (UROC) , is excited to announce a partnership with HOKA ONE ONE. HOKA ONE ONE will join the other UROC sponsors on September 28th in Vail to welcome the best ultrarunners to one of the most scenic mountain courses in the World. UROC will also serve as the 2013 Skyrunner World Series Ultra Final. Though it is The Ultrarunning World Championship, UROC is open to everyone.

“HOKA ONE ONE is one of the most innovative brands on the market” says Race Director James Gill III. “As such, it is a perfect partner for UROC, a race which also pushes the limits and always strives toward innovation and progress. Its European heritage is also a fitting partner for the Skyrunner World Series Ultra Final. As a HOKA ONE ONE athlete myself, I know and have experienced the quality of the product. All participants will greatly benefit from the brand being involved with the race.”

HOKA ONE ONE will also be on site at the Champions’ Village, the Expo associated with the race, which will take place on Friday and Saturday (September 27th and 28th) at the Mountain Plaza in Vail Village. The Ultrarunning World Championship will start in Breckenridge and finish at the Mountain Plaza in Vail, covering 100 kilometers of some of the most spectacular terrain in the U.S.A. The event also includes the Über Rock 50K and Cruxy Half Marathon, which will start and finish at the Mountain Plaza in Vail.

“HOKA ONE ONE is very excited to support the Ultra Race of Champions”, says Brand President, Jim Van Dine. “As The Ultrarunning World Championship, it makes perfect sense for HOKA ONE ONE to be involved with UROC in a significant manner. At its very core, our brand is completely committed to the sport of ultra running.”

Registration for the Ultra Race of Champions and its sister races will be open until September 26th at www.ultraroc.com. The race will kick off at 7:00am on Main St in Breckenridge on September 28th, 2013.

About the Ultra Race of Champions

The Ultra Race of Champions is the Ultrarunning World Championship. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Yanko, Ian Sharman and Anna Frost. www.ultraroc.com

 

About HOKA ONE ONE

HOKA ONE ONE was founded in 2009 by Jean-Luc Diard and Nicolas Mermoud and was created to design shoes that offer improved performance primarily for ultrarunners. Deckers Outdoor Corp. acquired the brand in late 2012 and is investing to broaden the product line to service all runners. Due to HOKA ONE ONE’s unique ability to provide cushioning while still offering stability, runners may greatly benefit from a product that is designed to greatly reduce the amount of stress on their lower legs and body.

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 12 years, Bad to the Bone Endurance Sports events have reflected owners James Gill and Francesca Conte decades-long knowledge and passion for running. www.badtothebone.biz

August 21, 2013

The Ultra Race of Champions and Altra Zero Drop Footwear announce partnership

Read about it on Facebook!

August 22nd, Vail, CO- The Ultra Race of Champions (UROC), the World Ultra Running Championship and Altra Zero Drop Footwear have entered into a partnership for 2013. Altra Zero Drop Footwear is heavily involved in ultra distance running, and a partnership with the Ultra Race of Champions, the Championship of the sport, is a natural fit. The Ultra Race of Champions also serves as the 2013 Skyrunner® World Series Ultra Final: this is the first time that any Skyrunner® World Series Ultra Final has been held in the USA.

"Altra Zero Drop Footwear has really exploded on the market" says James Gill III, UROC’s Event Director and CEO of Bad to the Bone Endurance Sports. "Its innovative Zero Drop design and the passion and experience behind the company allow the product to stand out, and we are excited to promote Altra Zero Drop Footwear with all the runners coming to UROC".

The race includes three events, the Ultra Race of Champions 100K, the Über Rock 50Kand Cruxy Half Marathon. The Ultra Race of Champions course will start on Main Street in Breckenridge, Colorado and finish in Vail Village, crossing several high mountain passes. The 50K and Half Marathon courses will take place on and around Vail Mountain. For any runner looking for a more natural shoe to tackle any of the three courses, Altra will be the perfect choice.

"Altra is excited to be a part of the Ultra Race of Champions again this year” says Jeremy Howlett, Altra Zero Drop Footwear Co-Founder and Vice President of Marketing. “We were lucky to support it in its inaugural year and continue to enjoy watching the sport of ultra running grow. This will be a great opportunity to see the best of the best go head to head in the beautiful area around Vail, CO. We have a deep passion for the sport of running and the ultra distance exemplifies what running is all about to its fullest extent." Altra Zero Drop Footwear will be an exhibitor at the Champions Village, the UROC Expo in Vail.

Registration for the Ultra Race of Champions is now open at www.ultraroc.com. The date of the event is September 28th, 2013.

About the Ultra Race of Champions

The Ultra Race of Champions is the Championship Event for the sport of Ultra Distance Running. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Yanko, Ian Sharman and Anna Frost. www.ultraroc.com

 

About Altra Zero Drop Footwear

The idea behind Altra is simple---put the foot and body in its natural position so it can succeed while allowing a runner to choose the amount of cushioning and support needed. You were born Zero Drop with your toes spread. You get out of bed every morning Zero Drop with your toes spread. Traditional shoes raise the heel, crowd and raise the toes, and often push up in the arch excessively. All Altra shoes allow the foot to be in its natural Zero Drop position with the toes relaxed and spread. The amount of cushioning and support is up to the needs of the athlete.

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 12 years, Bad to the Bone Endurance Sports events have reflected owners James Gill and Francesca Conte decades-long knowledge and passion for running. www.badtothebone.biz

February 18th, 2013

Ultimate Direction to sponsor the Ultra Race of Champions

February 15th, Vail, CO and Boulder, CO- J. Russell Gill, race director for the Ultra Race of Champions (UROC), announces today that Ultimate Direction will sponsor the 2013 UROC and function as the UROC official hydration product. Ultimate Direction will have a strong presence at the race and at the Champions Expo. In addition, several of Ultimate Direction’s sponsored athletes, including Anton Krupicka, will compete at UROC for the cash purse. The iconic standing of Ultimate Direction in the ultra running market is a perfect match for UROC.

“Ultimate Direction is always at the forefront of the sport, innovating their products every year through athletes’ feedback,” says Gill. “Their mission to reengineer, reinvent, and redefine high performance hydration for everyday athletes is a perfect fit for the Ultra Race of Champions”.

“I have been using Ultimate Direction products since my first ultra race,” says Dr. Francesca Conte, Bad to the Bone president and UROC Marketing Director. “Their BPA-free bottles, along with their lightweight packs and hand held bottles, have always been my favorite. I am very excited to be working more closely with Ultimate Direction and Buzz Burrell this year!”

"This is going to be the pre-eminent ultra race in the world,” says Buzz Burrell, Ultimate Direction Brand Manager. “A lot of factors came together, the course is great, and all the top US runners, along with many European runners, will be there. This is what Ultimate Direction is about – we're really happy to be supporting this super-cool event."

Ultimate Direction has a long history of catering to runners of all backgrounds, and to help everyone complete their journey, making this partnership with UROC a perfect match.

With the race taking place at altitude, hydration will be a key factor for every runner

“Thanks to this partnership, I feel confident that we, as a race, will be able to provide the best type of advice and support to every runner on the course,” says Gill. “I want to see everyone finish and have a great time by hydrating the smart way. I know the Ultimate Directions products will help every runner on the course achieve this goal.”

The three-event race, which includes the Ultra Race of Champions 100K, the Über Rock 50K, and Cruxy Half Marathon, will take place in Vail, Colorado on September 28th, 2013. The Ultra Race of Champions course will start on Main Street in Breckenridge, Colorado and cross several high mountain passes before finishing in Vail Village. The 50K and Half Marathon courses will take place on and around Vail Mountain. The race will also serve as the Skyrunner® World Series Ultra Final, and is presented by Competitor Magazine. The UROC point-to-point course is dependent upon US Forest Service approval.

About the Ultra Race of Champions

The Ultra Race of Champions is the Championship Event for the sport of Ultra Distance Running. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Yanko and Ian Sharman. www.ultraroc.com

About Ultimate Direction
Fueling the ambitions of ultra-marathoners, runners, and recreational walkers, Ultimate Direction designs and creates the next generation of hydration solutions to maximize performance wherever your two feet take you. The Signature Series and soon to be released Jurek Collection join a complete line of innovative hand-helds, water belts, waist packs, and backpack hydration all designed to keep you moving forward with comfort, ease and superior functionality. www.UltimateDirection.com

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 11 years, Bad to the Bone Endurance Sports events have reflected owners Gill and Francesca’s decades-long knowledge and passion for running. www.badtothebone.biz

About the International Skyrunning Federation

Skyrunning, or high altitude running, is defined as the discipline of mountain running up to or exceeding 2,000m where the incline exceeds 30% and the climbing difficulty does not exceed II° grade. The governing body is the International Skyrunning Federation. The sport comprises a number of different disciplines from the short, steep Vertical Kilometer® to the more popular SkyRace® and Ultra SkyMarathon®.

The principal aims of the International Skyrunning Federation are the direction, regulation, promotion, development and furtherance of skyrunning and similar multisport activities on a worldwide basis. The International Skyrunning Federation is also the organizer of the Skyrunner® World Series. www.skyrunning.com

Competitor Magazine

UltraTalk

International Skyrunning Federation

Competitor Magazine Photo Essay

UROC moving the Vail

January 18th, 2013

La Sportiva partners with the Ultra Race of Champions

January 18th, Vail, CO and Boulder, CO- The Ultra Race of Champions (UROC) and La Sportiva have entered into a partnership for 2013. By signing on as a major sponsor, La Sportiva will support the Ultra Race of Champions’ mission as The Ultra Running Championship and bring together the best of the best, on one course, on one day. The Ultra Race of Champions is presented by Competitor Magazine.

The Ultra Race of Champions was recently selected as the 2013 Skyrunner® World Series Ultra Final: this is the first time that any Skyrunner® World Series Ultra Final has been held in the USA. “It’s a match made in heaven” says J. Russell Gill III, UROC’s Event Director and CEO of Bad to the Bone Endurance Sports. “With the Ultra Race of Champions as the Skyrunner® World Series Ultra Final, La Sportiva’s mountain heritage is a perfect fit for the race”.

“La Sportiva is headquartered in the Dolomites, Italy which is also where the International Skyrunning® Federation was born ” says Dr. Francesca Conte, Bad to the Bone Endurance Sports’ President and native of northern Italy. “La Sportiva’s history and experience with mountain running and World championship events makes it the perfect partner for UROC”.

The race, which includes three events, the Ultra Race of Champions 100K, the Über Rock 50Kand Cruxy Half Marathon, will take place in Vail, Colorado on September 28th, 2013. The courses for all three events are perfectly suited for the La Sportiva brand, and the three distances will challenge runners of all backgrounds. The Ultra Race of Champions course will start on Main Street in Breckenridge, Colorado and finish in Vail Village, crossing several high mountain passes. The 50K and Half Marathon courses will take place on and around Vail Mountain.

“We are thrilled to be a part of the 2013 Ultra Race of Champions and Skyrunner® World Series Ultra Final! We have a great history of working with Francesca and Gill and know they will put together a fantastic event. This is going to generate excellent exposure for the elite field of athletes here in the States as they’re pitted against the toughest of the international competitors and is a huge success for the Mountain Running community as a whole” says Ian Achey, Events and Promotions Manager for La Sportiva. La Sportiva will be an exhibitor at the Champions Village, the UROC Expo in Vail.

About the Ultra Race of Champions

The Ultra Race of Champions is the Championship Event for the sport of Ultra Distance Running. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Yanko and Ian Sharman. www.ultraroc.com

 

About La Sportiva

La Sportiva's mission is to bring you the best technical footwear to explore the outdoors. For 80 years La Sportiva has produced innovative footwear. Produced and designed in a small mountain town at the foot of the Dolomites, La Sportiva supports 140 families in a unique and enviable environment. Everyday the mountains surround the people who handcraft La Sportiva's shoes. Being mountain based and family run allows La Sportiva to draw on eight decades of experience handed down through the generations. With this heritage, La Sportiva can focus on the future and meld new technologies, ideas and innovation with their rich knowledge of shoe making to produce the most amazing products on the market. Products that let you go where you dream to go, do what you dream to do and live how you want to live.

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 11 years, Bad to the Bone Endurance Sports events have reflected owners Gill and Francesca’s decades-long knowledge and passion for running. www.badtothebone.biz

About the International Skyrunning Federation

Skyrunning, or high altitude running, is defined as the discipline of mountain running up to or exceeding 2,000m where the incline exceeds 30% and the climbing difficulty does not exceed II° grade. The governing body is the International Skyrunning Federation. The sport comprises a number of different disciplines from the short, steep Vertical Kilometer® to the more popular SkyRace® and Ultra SkyMarathon®.

The idea of creating a sports discipline was the brainchild of Italian mountaineer Marino Giacometti. Thanks to Giacometti, skyrunning races have taken place across the world’s mountain ranges reaching from the Alps to the Himalayas and to Mount Kenya to the Rocky Mountains. The principal aims of the International Skyrunning Federation are the direction, regulation, promotion, development and furtherance of skyrunning and similar multisport activities on a worldwide basis. The International Skyrunning Federation is also the organizer of the Skyrunner® World Series. www.skyrunning.com

About Competitor Magazine

Celebrating 25 years, Competitor magazine is the world’s leading voice of endurance athletics. Competitor engages active people from runners to cyclists and outdoors adventurers to fulfill one simple mission: to inspire a healthy, active lifestyle. Competitor empowers readers across the country, with world-class journalism and photography, to become community leaders through their adventurous lifestyle and courageous spirit. For more information about Competitor, including advertising rate cards and editorial calendar, visit CompetitorMediaKit.com. For the latest running news, training advice and more, visit Competitor.com.

January 14th, 2013

Registration for the Ultra Race of Champions set to open on January 15th, 2013

Vail, Colorado, January 14th, 2013- Registration for the Ultra Race of Champions, the Championship for the sport of ultra distance running is set to open tomorrow, January 15th 2013 at 12 noon mountain standard time (MST), or 2pm eastern standard time (EST) at www.ultraroc.com. The date for the 2013 Ultra Race of Champions will be September 28th.

“We are very excited,” says J. Russell Gill III, Ultra Race of Champions Event Director and Bad to the Bone Endurance Sports CEO. “A lot of work goes into making this event possible, and it will be thrilling to see it all come together on race day. With UROC as the Skyrunner® World Series Ultra Final, I cannot wait to see how to field shapes up this year. We have already been getting inquiries from several top runners, whose names are right now top secret. After we open registration and as we confirm some of the elite athletes, we will be posting them regularly on the race website and on Facebook.”

“UROC is open to everyone,” says Francesca Conte, Ultra Race of Champions President, “and I am very excited to see what kind of response we get from the international audience, particularly from Europe. The International Skyrunning® Federation has been promoting the event as the Series final for months, and a lot of our Facebook Likes have been from Europe”.

Several factors contribute to the appeal of the race. As the ultra running championship, the race attracts most of the elite runners from the USA. As the Skyrunner® World Series Ultra Final, the race will now attract an even larger international field, and many of the best European athletes. The spectacular backdrop of the Colorado Rockies and the point to point course from Breckenridge to Frisco, to Copper Mountain, to Minturn and to finish in Vail Village is a big draw for runners of all backgrounds passionate about running in the mountains. Lastly, the Vail name is nationally and internationally recognized as a summer destination location. The point to point course is contingent upon US Forest Service permit approval.

Runners will be able to register beginning on January 15th, 2013 at www.ultraroc.com.

About the Ultra Race of Champions

The Ultra Race of Champions is the Championship Event for the sport of Ultra Distance Running. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Crosby-Helms and Ian Sharman. www.ultraroc.com

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 11 years, Bad to the Bone Endurance Sports events have reflected owners Gill and Francesca’s decades-long knowledge and passion for running. www.badtothebone.biz

About the International Skyrunning Federation

Skyrunning, or high altitude running, is defined as the discipline of mountain running up to or exceeding 2,000m where the incline exceeds 30% and the climbing difficulty does not exceed II° grade. The governing body is the International Skyrunning Federation. The sport comprises a number of different disciplines from the short, steep Vertical Kilometer® to the more popular SkyRace® and Ultra SkyMarathon®. The principal aims of the International Skyrunning Federation are the direction, regulation, promotion, development and furtherance of skyrunning and similar multisport activities on a worldwide basis. The International Skyrunning Federation is also the organizer of the Skyrunner® World Series. www.skyrunning.com

About Competitor Magazine

Celebrating 25 years, Competitor magazine is the world’s leading voice of endurance athletics. Competitor engages active people from runners to cyclists and outdoors adventurers to fulfill one simple mission: to inspire a healthy, active lifestyle. Competitor empowers readers across the country, with world-class journalism and photography, to become community leaders through their adventurous lifestyle and courageous spirit. For more information about Competitor, including advertising rate cards and editorial calendar, visit CompetitorMediaKit.com. For the latest running news, training advice and more, visit Competitor.com.

December 1, 2012

Ultra Race of Champions (UROC) selected as the Skyrunner World Series Ultra Final

Vail, Colorado and Biella, Italy, December 1st, 2012 - J Russell Gill III and Dr. Francesca Conte of Bad to the Bone Endurance Sports, the organizers of the Ultra Race of Champions®, UROC®, the Championship event for the sport of Ultra Distance Running, announce today that UROC has been selected as the 2013 Skyrunner® World Series Ultra Final. This announcement is made in conjunction with Marino Giacometti and Lauri van Houten, President and Executive Director of the International

Skyrunning Federation, ISF. The date for the 2013 Ultra Race of Champions will be September 28th. Registration will open on January 15th, 2013.

“This is a huge honor,” says Gill, Ultra Race of Champions race director. “Choosing Vail as the 2013 venue for the Ultra Race of Champions was the right move. Vail is an iconic location and a name recognized around the globe for hosting World Championship events. We are ecstatic about hosting the Skyrunner® World Series Ultra Final, and to work more closely with Marino and Lauri during the planning process.”

“For me, this is perfect fit,” says Conte, Ultra Race of Champions President and native of Italy. “I was born and raised in the Italian Alps and UROC being named the 2013 Skyrunner World Ultra Final® is a true homecoming. The point to point course from Breckenridge, to Frisco, to Copper Mountain, to Minturn to Vail has all the qualifying elements of a skyrunning event, including scenic beauty, dramatic mountain passes, elevation gain and loss and an iconic finish location in Vail Village. “More sky - less cloud”®, the tagline of the International Skyrunning Federation, is certainly true for Vail.”

For the International Skyrunning Federation, this is also a homecoming. "We look forward to returning to Vail after 15 years, a perfect location for Skyrunning!,” says Marino Giacometti , ISF President. “We're pleased to be working with professionals like Gill and Francesca and excited to hold the final of our World Ultra Series there with the participation of the world's best runners."

To the race, this means wide international exposure, and a guaranteed international field. “The Ultra Race of Champions already attracts the best runners from the USA and the World,” says Gill. “With UROC as the Skyrunner® World Series Ultra Final, the field lining up at the starting line will be unprecedented.”

The field will, without a doubt, also attract much media and sponsors attention. "Having the 2013 Ultra Race of Champions serve as the Skyrunner® World Series Ultra Final will be a momentous event," says Brian Metzler, editor in chief of Competitor Magazine and Competitor.com., the presenting sponsor for the Ultra Race of Champions. "Having a competitive field of top-level U.S. and international runners competing on a unique and challenging course in the Rocky Mountains will be a significant event for the sport and great for the continued growth of trail running and ultrarunning in the U.S.A."

This is the first time that any Skyrunner® World Series final has taken place in the USA, bringing together all the best European and American runners.

About the Ultra Race of Champions

The Ultra Race of Champions is the Championship Event for the sport of Ultra Distance Running. Elite runners are invited based on the recommendation of the Ultra Race of Champions Elite Advisory Council and their performances at key events in the sport all over the world. The UROC Elite Advisory Council includes some of the best ultra runners from around the World: Geoff Roes, Dave Mackey, Ellie Greenwood, Michael Wardian, Devon Crosby-Helms and Ian Sharman. www.ultraroc.com

About Bad to the Bone Endurance Sports

By directing premiere road and trail events all over the United States, Bad to the Bone Endurance Sports strives to motivate runners of all backgrounds to challenge themselves. For over 11 years, Bad to the Bone Endurance Sports events have reflected owners Gill and Francesca’s decades-long knowledge and passion for running. www.badtothebone.biz

About the International Skyrunning Federation

Skyrunning, or high altitude running, is defined as the discipline of mountain running up to or exceeding 2,000m where the incline exceeds 30% and the climbing difficulty does not exceed II° grade. The governing body is the International Skyrunning Federation. The sport comprises a number of different disciplines from the short, steep Vertical Kilometer® to the more popular SkyRace® and Ultra SkyMarathon®.

The idea of creating a sports discipline was the brainchild of Italian mountaineer Marino Giacometti. Thanks to Giacometti, skyrunning races have taken place across the world’s mountain ranges reaching from the Alps to the Himalayas and to Mount Kenya to the Rocky Mountains. The principal aims of the International Skyrunning Federation are the direction, regulation, promotion, development and furtherance of skyrunning and similar multisport activities on a worldwide basis. The International Skyrunning Federation is also the organizer of the Skyrunner® World Series. www.skyrunning.com

About Competitor Magazine

Celebrating 25 years, Competitor magazine is the world’s leading voice of endurance athletics. Competitor engages active people from runners to cyclists and outdoors adventurers to fulfill one simple mission: to inspire a healthy, active lifestyle. Competitor empowers readers across the country, with world-class journalism and photography, to become community leaders through their adventurous lifestyle and courageous spirit. For more information about Competitor, including advertising rate cards and editorial calendar, visit CompetitorMediaKit.com. For the latest running news, training advice and more, visit Competitor.com.